National Park Foundation 'Wonder Calls' launched videos during the pandemic to remind people why we needed the parks more than ever. How do you one up the longest milk campaign? By giving it wings. Not your average demo videos for not your average deal hunting site. Reimagining the usefulness of the Michelin man in helping cars in need. Bug bites. Sunburn. Devious birds. The outdoors can be unruly place, but when you're on a beautiful backyard deck it's all worth it. We set out to tell an incredible underdog story of a shelter dog turned search dog. Yes, these are 4:3 standard def which means that most Gen Z wouldn't know what these were. Wanted to share these because while ratios change, good ideas never do. Montage of previous hotels.com aired spots to introduce Welcome Rewards. A program that makes you feel...special.